How can we move from sustaining order to taking risks? How can a one-way system become interactive, gaining emotional insights and creating experiential models?

I believe a human centered, creative and participatory process can enable us to become more innovative, more sustainable and generate huge value through design thinking for our clients and teams.

I am an innovator, who develops consumer led global retail concepts - being forever curious has given me the ability to shape ideas so I can translate vision into customer experiences. I am on a personal mission to create innovate spaces and scalable solutions, design the future retail environments and workspaces in which our teams can thrive - to ideate, learn, discover, define, develop, deliver and repeat. I strongly believe that integrating sustainability in everything I do and creating lasting relationships with the partners I work with is the key to success.

My work ranges from designing new brand experiences for multiple fashion brands, hotels and workspaces to sustainbility consultancy within the field of non-commercial goods as well as visiting lecturer.